Welcome to Beyond the Impression, a blog featuring insights, trends, and words of wisdom from our team. Join the conversation today as we explore ways to capture the hearts and minds of your customers and accelerate your brand’s success.

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#TeamTuesday

Our success is dependent on our people. We come from a wide variety of backgrounds and characteristics, but we have a few things in common: we’re seriously playful, dreamers, thinkers and doers who enjoy laughing and having fun!
Our success is dependent on our people. We come from a wide variety of backgrounds and characteristics, but we have a few things in common: we’re seriously playful, dreamers, thin… http://synergyexperiential.com/blog/2014/11/teamtuesday/

What You Can Learn from M&M’s® Pretzel Launch

Mars was looking to introduce their new M&M’S® Pretzel Chocolate Candies and emphasize “there was something new inside,” what better way to do it than to create a 35’ M&M in the middle of Herald Square.
Location matters Surprise and delight Music connects Fans with stories to share Trial, trial, trial “When you put something as exciting as a pretzel inside M&M’S® Ca… http://synergyexperiential.com/blog/2014/11/what-you-can-learn-mms-pretzel-launch/