Our Latest News

Synergy Named to the It List for the 11th Consecutive Year!

11 in a row! Synergy is proud to have once again been selected to the Top 100 It List by Event Marketer magazine, recognizing the best experiential agencies in the U.S. This marks the 11th straight year that Synergy has been chosen for this prestigious honor. As the editors of Event Marketer stated, “With its sights set on personalized experiences and purposeful campaigns, Synergy continues to thrive on its ‘milestone marketing’ platform,


That’s A Wrap: The Asbury Park Music + Film Festival!

It combines the artistic past and present of Asbury Park, N.J., the rebirth of the city, historic venues, a Jersey Shore beach setting and a wonderful cause. The Asbury Park Music + Film Festival completed its 4th year, showcasing music, movies and, most importantly, raising funds to benefit the youth of Asbury Park through music education, specifically the Hope Academy, the Hip-Hop Institute, the Asbury Park Summer Recreation Music Camp and the Beat Bus, a new mobile recording studio.


Synergy Named to the Chief Marketer 200 List

We are proud to be a member of the Chief Marketer 200 List of top engagement and activation agencies!  


Johnson & Johnson Makes Landmark Announcement at The Global Citizen Festival

It was a day of celebration for many reasons. The 2017 Global Citizen Festival, which brought together world leaders, musical artists, celebrities and activists in New York’s Central Park, served as the backdrop for Johnson & Johnson to announce that they will soon be bringing an HIV vaccine to large-scale efficacy testing in humans. Introduced by entertainers and activists Whoopi Goldberg & Hugh Jackman, Johnson & Johnson Chief Scientific Officer Paul Stoffels said from the Global Citizen stage and live on MSNBC,


10 Straight! Synergy Again Named to The IT List

For the 10th consecutive year, Synergy is proud to have been chosen for Event Marketer magazine’s Top 100 IT List. The list recognizes those experiential agencies “that represent the kind of best-in-class work and forward thinking that is pushing this industry forward.” As Event Marketer stated, “Whether it’s the World’s Largest Piñata for M&M’s or the first logo visible from space for KFC, Synergy stands up to the biggest marketing challenges.” “We are proud to once again be chosen for this prestigious honor,”


25 Years Of Synergy: got milk? circa 1999

Synergy proudly celebrates 25 years of Ideas.Brands.Life. The got milk? tour traveled across the country to more than a hundred markets annually for 13 consecutive years.


25 Years of Synergy: USTA SmashZone circa 2009

Synergy proudly celebrates 25 years of Ideas.Brands.Life. Celebrating the U.S. Open by serving up an interactive tennis experience for kids.


Engaging the Next Generation of Nurses

As part of its long-standing Campaign for Nursing’s Future platformJohnson & Johnson is a proud partner of the National Student Nurses’ Association (NSNA).  At the annual NSNA Convention, held this year in Dallas, J&J provided an informative and engaging experience to help educate and support thousands of nursing students and leaders from across the country. The experience, entitled “GO GLOBAL give forward,” featured multiple interactive areas that highlighted global health challenges and solutions. 


A Day to Remember at the Global Citizen Festival

New York’s Central Park was the scene for a memorable celebration of activism, education and music at the 2016 Global Citizen Festival. A social action platform, Global Citizen engages people to learn about issues, take action and join with others who are committed to social changes. Attendees of the Global Citizen Festival, which was broadcast live on MSNBC, earned their tickets to the event by completing various activities through the platform. The Festival included performances from the likes of Rihanna,


Reebok Wraps Up The Road Trip To The Fittest

  The journey is complete.   The Reebok Road Trip to the Fittest Tour took 42 days, traveled 10,000 miles and featured nearly 30 different events, all in the name of celebrating the Reebok CrossFit Games and introducing the new CrossFit Nano 6.0 shoe. The tour, featuring a specially branded RV, launched in Reebok’s home market of Boston and included stops in New York, New Jersey, Kentucky, Tennessee, Colorado, Arizona and Northern California, before it traveled down the coast to anchor for a few days at the 9th annual Reebok CrossFit Games in Carson,


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